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What is HubSpot for Agents & Brokers?

It's HubSpot with the insurance work already done. We've built the records, fields, views and workflows an independent agency needs, then connected them to your AMS. Your AMS keeps running the policies; HubSpot grows the book.

Custom records and fields for Accounts, Contacts, Policies, Coverages, Deals and Tickets, plus views built for producers, account managers and CSRs.

On top of that foundation you get out-of-the-box renewal, cross-sell and new-business workflows, a sync with your agency management system, and the integrations agencies use most.

Already on HubSpot? We can add the insurance data model, AMS sync and workflows to the portal you already have, without starting over.

Two editions: with or without an AMS

  AMS-Connected Stand-alone
Best for Agencies and brokerages on AMS360, QQCatalyst, HawkSoft, Momentum AMP, or Sagitta. Agencies and brokers without an AMS, including new agencies, producers going independent and teams running on spreadsheets
Client and policy data Synced from your AMS through Synatic AgencyFuse Entered or imported directly into HubSpot's insurance records
Insurance data model, workflows and playbooks Included Included
Room to grow Add more AMS fields and workflows as you scale Add AMS sync later, with no rebuild, if you adopt a supported AMS

Stand-alone runs your marketing, sales, service, clients, policies and renewals in HubSpot. Carrier downloads, commission accounting and policy issuance stay outside HubSpot.

Website redesign

HubSpot Customizations

We have developed personalized insurance fields for Accounts, Contacts, Deals, Policies, Tickets, and Coverages.

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Website content updates

AMS Integrations

Integrate your Agency Management System with our Insurance industry-specific version of HubSpot.

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Website design updates

Automated Workflows

Out-of-the-box marketing, sales, and service automated workflows designed specifically for agencies and brokers.

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Website migration

Featured Integrations

Popular HubSpot integrations commonly used by insurance agencies and brokerages.

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HubSpot Key Functionality

Our customizations extend into the power functionality offered by HubSpot's Marketing, Sales and Service Hubs.

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HubSpot for Agents and Brokers Overview

Click below to immediately download a copy of our HubSpot for Agents and Brokers Overview.

 

HubSpot for Agents and Brokers Overview

Subscribe to the HubSpot for Agents and Brokers Newsletter

Stay informed about the latest announcements, insights, and solution updates for HubSpot for Agents and Brokers.

AMS integration powered by Synatic AgencyFuse

As Synatic's go-to partner for HubSpot integrations, we've mapped the HubSpot for Agents & Brokers data model to the APIs of Applied Epic, AMS360, Sagitta, HawkSoft and QQCatalyst. Client, policy, coverage, claims and prospect data flows into HubSpot automatically, with 300+ fields pre-mapped.

 

AMS Integrations (1)-1

 

See HubSpot for Agents & Brokers with your own lines of business

Book a 30-minute demo and we'll show you how it works with your AMS and your book.

How does this work?

Our customizations for the HubSpot for Agents and Brokers platform are easily uploaded to your HubSpot Marketing and Sales Hubs in three simple steps:

3 Steps to customize HubSpot

Support and Managed Services

After go-live, our team supports your HubSpot for Agents & Brokers configuration, your Synatic AgencyFuse sync and HubSpot itself, so adoption sticks and your data stays clean.

HubSpot for Agents and Brokers Support and Managed Services

Why Should I Use HubSpot?

HubSpot for Agents and Brokers
Scales with your agency

One platform for marketing, sales and service that grows with you as you add producers, locations and lines of business. No seat ceiling.

Your AMS data, working

Every client, policy, coverage and x-date in your AMS becomes something your producers and marketing can act on.

One view of every client

Producers, account managers, CSRs and marketing share one view of every client, prospect and renewal.

More new business

Your website, renewals and x-date campaigns feed new opportunities to producers around the clock.

Our HubSpot Platform Expertise

 

HubSpot Solution Partner Program
HubSpot Marketing Hub
HubSpot Marketing Hub

Marketing automation platform with all your marketing tools and data in one place.

HubSpot Sales Hub
HubSpot Sales Hub

Sales CRM system designed for sales to spend less time on administrative tasks.

HubSpot Service Hub
HubSpot Service Hub

Customer Service automation and self-service platform for all your channels.

HubSpot Commerce Hub Logo
HubSpot Commerce Hub

CPQ, Billing, and Payments software from quote to revenue.

HubSpot Operations Hub
HubSpot Operations Hub

Operations software that lets you easily sync, clean, and curate customer data, and automate business processes.

HubSpot CMS Hub
HubSpot CMS Hub

HubSpot Content Management System to design and host your website.

FAQ's

HubSpot for Agents and Brokers