Skip to content

STATS ABOUT SEO

Reach Your Target Audience with the Right Content at the Right Time

An interested buyer cannot evaluate your company if they are unaware of your existence.

Reach your target audience with Google

92

%

is the search engine market share Google holds worldwide
Reach your target audience through organic search results

80

%

of users ignore paid search results and click on organic search results instead
Reach your target audience through SEO

61

%

of marketers prioritize enhancing SEO to expand their organic presence
Increase website traffic through organic search

53

%

of all website traffic is from organic search

Optimize Your Website with SEO

Search Engine Optimization, also known as SEO, is a powerful technique that enhances your website's visibility on search engines. It plays a vital role in inbound marketing strategies as it attracts a higher number of visitors to your site. 

An effective SEO strategy is essential for capturing the attention of interested buyers throughout their purchasing journey. Without it, your valuable content may remain hidden in the vast online landscape, making it difficult for potential buyers to discover your offerings.

Attract the right visitors

Our SEO strategy is centered around understanding your target audience, ensuring that the traffic we drive to your website consists of high-quality leads who are more likely to convert into customers.

Increase your search visibility

To unlock the true value of your content, it is crucial for prospects to discover it. With our cutting-edge techniques, we will enhance your website's visibility, making it effortless for you to be found online.

Establish your authority

Establish yourself as an industry expert by securing links and content references on reputable websites. This not only introduces your company to new audiences, but also boosts your search rankings, amplifying your online visibility.

SEO Services

We offer a comprehensive range of SEO services that employ various techniques and strategies, all with the goal of enhancing a website's attractiveness to search engine algorithms.

SEO Audit

To kickstart the process, we conduct a thorough SEO Audit of your website. This comprehensive analysis aims to enhance your onsite SEO by addressing issues such as:

  • Finding broken links (404 errors), duplicate content, and missing alt text.
  • Reviewing page titles (H1, H2, H3, etc.) and metadata, URLs blocked by robots
  • Identifying duplicate content, temporary and permanent redirects
  • Generating an XML sitemap of your website

Armed with this valuable information, we can assess the onsite SEO performance and effectiveness of your website and provide recommendations for improvement.

Website SEO audit

SEO Optimization

Based on the findings of our comprehensive SEO Audit, we possess the expertise to implement the necessary adjustments or provide you with a curated list of recommendations that can be effortlessly executed by your website administrator.

Our primary objective is to swiftly enhance the optimization of your website, leveraging your existing content to elevate the domain authority of your online presence.

SEO Optimization

SEO Strategy

The world of SEO is constantly changing, and what used to work just a few years ago is now considered outdated. In 2017, Google shook things up with a new search algorithm that shifted its focus from keywords to analyzing phrases. This marked a significant transition towards a more topic-focused approach to SEO.

Now that your website has been optimized, we can collaborate with your team to ensure it is centered around relevant topics rather than solely relying on keywords. Together, we will create a customized SEO Strategy specifically tailored to your website, which will involve the following key elements:

  • Keyword research - keyword phrases based on your buyer personas
  • Create new content or modify existing content around your keyword phrases
  • Optimize your content around primary content
  • Promote links to your content
  • Monitoring insurance industry-related hashtags that are trending and relevant to your target audience.

In addition to optimizing your website pages, our SEO Strategy extends its reach to encompass engaging blog articles, captivating landing pages, and impactful marketing emails.

SEO strategy and approach

Topic Clusters

We have the expertise to boost your website's search engine rankings by organizing your content through topic clusters and pillar pages. Instead of focusing solely on improving individual webpage rankings, we leverage the power of topic clusters to optimize your content.

We strategically construct powerful pillar pages that revolve around a targeted topic or key area of focus for your company, effectively promoting your topic clusters. This ingenious site architecture synergistically enhances the search ranking of every piece of content on your website.

Increase SEO through topic clusters

WHY CHOOSE US

SEO Consultation

Sign up for our no-cost SEO Consultation to discuss how our SEO services can help your organization create awareness of your products and services.

Let’s Talk

Subscribe to Our Newsletter

Stay up to date with our latest blogs and news for marketing and selling into the insurance industry.

FAQ'S

Search Engine Optimization

What is SEO?
SEO, short for Search Engine Optimization, is the practice of enhancing a website's visibility on search engines. Through strategic optimization techniques, the goal is to drive more organic traffic to the site without relying on paid advertisements.
Why is SEO important for my business?
SEO is crucial for increasing online visibility, attracting targeted traffic, and improving the chances of converting website visitors into customers. It enhances your website's competitiveness in the online marketplace.
How long does it take to see results from SEO?

The time it takes to see SEO results can vary greatly. While you may start noticing some changes within a few weeks, it usually takes several months to see significant improvements. It's important to remember that SEO is an ongoing process, and the results tend to build up over time.